Zee gives you a chance to win tickets to the London Indian Film Festival. 110 tickets to giveaway! ENTER NOW!!

Click here: http://www.zeeuk.com/london-indian-film/index.php

Zee TV, India’s leading Hindi entertainment channel, announces a new brand identity featuring a new logo with a slogan ‘Umeed Se Saje Zindagi’ with the objective of taking forward a progressive outlook for the channel.

Launched in 1992, Zee brought a new meaning to entertainment in India. It created a revolution in entertainment broadcast technology with its content, which mirrored the common man’s life and dreams. Eighteen years later it stands tall as a leading player in India and the largest Indian entertainment network in the world. Zee TV shares a very strong emotional bond with its viewers. It has endured due to its ability to innovate and keep pace with changing times and expectations. A reflection of the adage that tomorrow belongs to those who prepare for it today.

With its longstanding heritage and strong connect, Zee TV has bridged the gap between the older and emerging paradigms and championed new beliefs through its stories and characters. Zee TV shows like Saat Phere, Betiyaan, Kasam Se - caught the pulse of the changing ethos rooted in socio-cultural issues. Present day shows such as Pavitra Rishta, Dance India Dance, Choti Bahu, Sanskaar Lakshmi, champion an emerging value: It is not about where you come from or where you fall, it’s about your belief that you can get back and shape your life the way you want it. This insight defines the essence of brand Zee TV captured in the new brand slogan 

‘Umeed Se Saje Zindagi’.

Speaking on the occasion, Punit Goenka, ZEEL MD & CEO said, “We believe the time is right to infuse renewed freshness into the brand and reflect an identity that truly articulates our spirit. The new positioning is about a celebration and vindication of a woman’s emerging beliefs and a reflection of her changing hopes, dreams and optimism. This essence is very well captured in the line, ‘Umeed Se Saje Zindagi’.  Since its launch, Zee TV has always showcased content that made the common man its superstar. As it heads to a new look, we acknowledge their contribution in making us India’s leading GEC and unveiling our new brand identity would have been incomplete without them.  The bond the channel has built over the last two decades will be strengthened by involving our viewers in revealing the new logo and giving them a sense of ownership.”

“Zee TV’s programming has always been one where our viewers forge strong friendships with our characters and create great memories while sharing quality time with their families. Content created for the entire family is what sets us apart from others. Keeping with this DNA of the brand, Zee TV premieres two new shows, Shobha Somnath Ki and Mrs Kaushik Ki Paanch Bahuyein.  India Ke Jaanbaaz is another upcoming reality show with real heroes that will make the common man a superstar.”

Developed by the in-house team, Zee TV’s aqua blue colour new logo features a stylish font. The new age design with its upward flourish signifies the upward movement of desires and wishes. The abstract form of the ‘Z’ and vibrancy of aqua blue bring in modernity and freshness to the brand. The overall design has a progressive feel and reflects the idea of looking into the future with hope and depicts a more dynamic and spirited outlook. The rainbow of hope is a very important element of the new packaging. It is colourful, ethereal and symbolically emphasizes the promise of ‘Umeed Se Saje Zindagi’ -  celebrating hope and life,” says Goenka.

The Network made its viewers be a central part of its new brand identity exercise. It mobilized millions of viewers from all around the world to make them feel special and participate in unveiling the logo at the ‘Umeed Ka Naya Chehra’ event in Mumbai. Zee TV’s new brand identity is being launched with a powerful advertising campaign and a 360° media approach.

As the preferred channel for viewers and advertisers, Zee TV continues to grow and evolve, increase brand loyalty and lead content innovation. Zee TV is driven by creativity and innovation, yet still deeply rooted in Indian heritage and values. Consistent with the spirit of Zee TV, the new brand identity ‘Umeed Se Saje Zindagi’ is by the viewers, of the viewers and for the viewers.

What is the level of dhamaal in Double Dhamaal ?

1. Zero

2. Single

3. Double

Simply email us your answer at web@zeetv.co.uk with your name, contact number and address to win a pair of tickets to the special screening of Double Dhamaal this Thursday 23 June at Safari Cinema. Harrow. ENTER NOW!

Contest ends today midnight!

Terms & Conditions

Prizes:

• 20 lucky winners will win a pair of tickets to a special screening of Double Dhamaal.
• Special screening will be on Thursday 23 June at 8:30pm at Safari Cinema, Harrow.
• Date: 23 June 2011
• Time: 8:30pm
• Address: Station Road, Harrow, HA1 2TY
• Winners will be chosen at random from correct entries only giving complete and correct contact details.  One prize per household.
• The winners will be announced on the Facebook page of ZEE TV - UK & Europewww.facebook.com/pages/Zee-TV-uk.
• Only winners will be contacted by phone to inform them how to collect the prizes.
• Prizes will be subject to the prize specific terms and conditions available on request to winners.
• Contest ends 21 June 2011 midnight. Winners will be contacted by 23 June 2011 midday.
• Entrants under 18 need parental permission.
• Offer only valid for residents of UK.
• Prizes are subject to availability and alternate prizes will be awarded if unavailable.
• Zee reserves the right to terminate all or any part of the promotion without notice and without liability or amend the terms and conditions.
• Employees and families of Zee Network shall not be entitled to participate.
• Zee shall be entitled to use data obtained from entrants for marketing and future promotions if opted in.
• Zee shall be entitled to publish the names and locations of the prize winners.
• Participating means acceptance of the terms and conditions.
• Winners will be required to present IDs to claim their prizes.
• Prizes will not be redeemable for cash.
• Prize does not include transport to the venue.
• Judges decision is final and no correspondence or queries will be entertained in this regard.

Zee’s Delhi Belly competition! Your chance to win Imran Khan’s T-shirt and movie music CDs and lots more.

Enter NOW! http://www.zeeuk.com/delhi-belly/index.php

Peacock Theatre WC2

Until Sunday 3 July

Performances Tue - Sun at 7.30pm, Sat & Sun at 2.30pm

Tickets: £18 - £45

Ticket office: 0844 412 4322 or www.sadlerswells.com

London 15^th June 2011: Zee Cinema, Zee Network’s dedicated Bollywood movie channel is delighted to partner with the UK’s leading dance house - Sadler’s Wells for the return of The Merchants of Bollywood to the West End’s Peacock Theatre until 3 July 2011, following a sell-out international tour and packed houses at the Peacock Theatre last summer.

As the, longest running dedicated South Asian movie channel in UK, Zee Cinema is a fitting partner for this critically acclaimed theatrical extravaganza, charting the history of the world’s largest and most prolific film industry, and the dynasty of stars that have lit its way over generations.

As part of the partnership Zee conducted a competition for its website and social media followers and the lucky winners are on their way to enjoy The Merchants of Bollywood show. For those who missed out, Zee will now be launching a special discount offer for the show tickets. Sadler’s Wells is also running a competition where they will be giving out free Zee subscriptions to participating members and a special discount offer on Zee subscriptions to those attending the show.

Zee Cinema attracts not only die-hard Bollywood fans but a growing audience that are simply enthralled by the music, drama, dance and costumes, the essence of which is all captured in the show which draws inspiration from the story of the Merchant family’s choreographic dynasty, who for generations have been Bollywood’s leading figures in film-making, music and choreography.

Shaney Burney, Zee Cinema, Head of Operations “The appeal of Bollywood is global and audiences in the UK seem to have an insatiable appetite for all things Bollywood.  We are delighted to partner with Sadler’s Wells as they bring the unique glitz and glamour of Bollywood back to the London stage.”

Featuring a cast of multi-talented performers, this uplifting show is a riot of colour, high-energy music and sensational dance scenes choreographed by one of Bollywood’s top young choreographers, Vaibhavi Merchant.

Vaibhavi Merchant started her career assisting her uncle Chinni Prakash, a renowned Bollywood film choreographer. She performed in the film Snehapoorvam Anna, but soon returned to choreography and has worked on a variety of acclaimed films including Kuch Na Kaho, Na Tum Jano Na Hum, Devdas and the Oscar nominated Lagaan. Her awards include a National Film Award for choreographing the dance ‘Dhole baaje’ in the movie Hum Dil De Chuke Sanam.

The cast includes lead dancer Carol Furtado who has been with The Merchants of Bollywood since 2006. Before joining the company Carol Furtado toured the world extensively performing with some of the most acclaimed musicians in India including legendary singer Asha Bhosle, Stereo Nation, AR Rehman, and Collonial Cousins.

The Merchants of Bollywood comes back to the Peacock Theatre after a successful run in 2010. Before that the show toured the UK in 2006 ending its six month tour at London’s Apollo Theatre. It is the first Bollywood dance show to tour straight from the world famous Film City in Mumbai.

Press images can be downloaded from http://media.sadlerswells.com, please contact eugenie.dunster@sadlerswells.com for login details. You can also view a video clip here.

For further information or to arrange interviews, please contact Rob James at Sadler’s Wells on 020 7863 8114 or rob.james@sadlerswells.com

Mega-Entertainment for Father’s Day! Gift the Zee Pack for HALF PRICE!

Call NOW: 0844 855 8888 and quote Father’s Day

http://www.zeeuk.com/father-days.php

Vote for Zing - Freesat Viewer’s Choice Channel of the Year! Bringing you closer to Bollywood!

Click here:

http://www.freesat.co.uk/awards/viewer-s-choice-awards/tv-channel-of-the-year

Following the glorious success of its immensely popular primetime show Jhansi Ki Rani, the leading entertainment channel Zee TV carries on its legacy of bringing viewers the most impactful stories from India’s rich history.

Reopening a remarkable chapter lost in the by-lanes of Bharuch and passed on as a legend by mothers to their daughters in Gujarat, Zee TV brings you Shobha Somnath Ki, a historical drama that narrates the awe-inspiring story of India’s unsung heroine Shobha who stood tall and strong in the face of a fiery invasion by Mughal emperor Mahmud of Ghazni. And she did not even wield a sword, but she held an army of over 200,000 plunderers at ransom with the dexterity of a shrewd, agile mind.

This new historical drama ushers in a fresh wave of programming content on the channel in the wake of its brand revamp exercise, Shobha Somnath Ki premieres on Zee TV on Tuesday 21 June, weekdays at 9:30pm. What is more, viewer’s can enjoy the series for free until 8 July.

Shaney Burney, Head of Programming, Zee TV - Europe said, “Every detail of this historical event has been meticulously researched to ensure accuracy, from the set, costumes, jewellery, dialects and diction, traditions and rituals.  The result is an unarguably authentic re-creation of the royal lifestyles of Bharuch and Patan from over 10 centuries ago. What’s more the series is shot on a Red HD camera with post-modern production techniques and state-of-the-art technology, giving it an extremely superior look.”

As with the globally successful Jhansi Ki Rani, Zee is once again focusing on a strong female protagonist and taking its inspiration from India’s rich history.  The true story of Shobha Somnath Ki is bound to touch hearts and have a particular connection with the huge Gujarati population living in Europe.

The heroine Shobha is born to a mother who succumbs to the pain of delivering her, Shobha is bereft of parental love all through her childhood. But the eternally hopeful and bright-eyed Shobha isn’t one to give up easily.

The story follows her journey as she learns all about love, life, valour and sacrifice from her closest relatives, the noble King Daddachalukya and his beautiful wife Maharani Gayatri Devi of Bharuch. The beauty of her bond with cousin Chaula as the two girls blossom into strikingly attractive women and the twists and turns of fate that drive Shobha to emerge as a torch-bearing heroine of her time form the crux of this tale. Her shrewd game-plan for saving her beloved homeland from the clutches of Mughal emperor Mahmud Ghaznavi will be remembered by generations in Gujarat.

Shobha Somnath Ki is, doubtlessly, an epic drama you cannot afford to miss! Starting 21 June, stay tuned to Shobha Somnath Ki at 9:30pm every Monday to Friday only on Zee TV. Watch it FREE until 8 July.

Celebrations kick off with a spectacular night!

Zee TV hosts an event to kick off new brand image this Sunday 19 June

Celebration will be the theme of the evening as Zee TV hosts an event Umeed Ka Naya Chehra to usher in the new brand and positioning. The event will see performances by all the leading stars on the channel, making it a truly memorable night for the true superstars of the evening - the channel viewers who have been brought in from all corners of India to celebrate the unveiling of the new Zee logo with the Zee family.

Whether it is Suhasi Dhami and Karan Grover, Sara Khan and Nishant Malkani, Veebha Anand and Sushant Rajput in the ‘Dhadkan’ act that will capture the essence  of India through the joyful representation of various states; or Ankita Lokhande, Rubina Dilaik, Suhasi Dhami, Veebha Anand and the rest of the bahus who represent a veritable gamut of vibrant colours through their graceful dancing in the ‘Rainbow’ act – the evening will  encapsulate everything that the channel has stood for through the years.

With long standing popularity of reality shows Sa Re Ga Ma Pa and Dance India Dance, it is only fitting then that the best of the best be a part of the celebrations. Previous and present Sa Re Ga Ma Pa contestants Kamal, Abhilasha, Sugandha, Raja Hassan and Anik will take the evening to a crescendo with their singing while the best of the dancing talent of Dance India Dance will have the audience wanting to dance along with an act that has classical, contemporary and hip hop performed by crowd favourites Dharmesh ‘Sir’, Prince, Siddhesh, Mayuresh and others. And if the acts are not enough to make it a night to remember, comedians Manish Paul, Suresh Menon and Ali Asgar are at their rib tickling best all through the night – poking fun of all and sundry.

The channel promises its viewers a night to remember! Don’t forget to be a part of the celebrations as Zee TV ushers in the new brand on 19 June, 2011 at 4:30pm and repeated at 9pm only on Zee TV.

Did you enjoy Weekend Treats - special episodes of Sanskaar Lakshmi & Bhagonwali? Zee TV treats you to special episodes of your favourite serials, every weekend @ 6:30pm-7:30pm.

This weekend catch specials of Yahan Main Ghar Ghar Kheli on Saturday 11 June and Choti Bahu on Sunday 12 June.